mastery “Only one who devotes himself to a cause with his whole strength and soul can be a true master. For this reason mastery demands all of a person.” – Albert Einstein

Once you gain ‘mastery’ of your craft, you stand out.

But what does gaining mastery mean?

Mastery is not a goal or a destination.

It is a path you take to become outstanding at something.

In Karate, the basic moves between a white belt and a black belt are the same.

But the back belt has ‘practiced’ the moves much better than a white belt.

Psychologist Anders Ericsson introduced the idea of 10,000-hour rule to gain mastery.

He recognised that elite performers gained mastery over their craft by deliberately practicing over 10,000 hours.

The pursuit of mastery bears gifts.

The reason?

In pursuing mastery both your confidence and success, competence grows.

You will be seen as a talented person who can produce better results.

You become sought after.

In other words, you become attractive.

Gaining mastery exponentially increases your ‘Attractor factor’.


Is your experience limiting you?

26 October 2014

“Don’t believe what your eyes are telling you. All they show is limitation. Look with your understanding, find out what you already know, and you’ll see the way to fly.” – Richard Bach What is your typing speed? You are an experienced typist. If you have been using computers, laptops, tablets and smart phones, then […]

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How to make your ideas stick

23 October 2014

“If we can control the environment in which rapid cognition takes place, then we can control rapid cognition” ― Malcolm Gladwell Malcolm Gladwell calls it (in his book BLINK) thin slicing. Whenever we encounter a new idea we ‘thin slice’ it. We make a brief observation to assess outcomes. Because our brain wants to conserve […]

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What is your end game?

22 October 2014

“The end is in the beginning and yet you go on.” ― Samuel Beckett How often do you stop to think about your end game in life? In the last few years, I have been asking this question a lot. In order to gain more clarity I had to ask more focused questions. What is […]

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What to do when things are not going to plan

19 October 2014

“We are all wonderful, beautiful wrecks. That’s what connects us–that we’re all broken, all beautifully imperfect.” ― Emilio Estevez In business and in life not everything works. Whether it is a relationship or a marketing plan, what do you do if it does not work? To be precise what do you do if it is […]

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Why you should ignore marketing professionals

16 October 2014

“Unexplained, obscure matters are regarded as more important than explained, clear ones.” – Friedrich Nietzsche To be an accountant, you have to study, pass exams and be certified by a relevant body. To be a plumber you have to practice for a few years, pass exams and be certified by a relevant body. To be […]

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How to get your prospect off the fence

15 October 2014

The answer is out there, Neo, and it’s looking for you, and it will find you if you want it to. – Trinity (The matrix) Your prospect is yet to make the decision to work with you. For some reason, she is ‘sitting on the fence.’ What do you need to do to get her […]

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It is not about starting or finishing

13 October 2014

“You don’t make progress by standing on the sidelines, whimpering and complaining. You make progress by implementing ideas.” – Shirley Chisholm Not everyone who starts first, finish first. (Unless you are Usain Bolt). The glory of finishing first only lasts until some one else beats you. Life is not about starting and finishing. It is […]

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Are you living in your head?

10 October 2014

“If I keep a green bough in my heart, then the singing bird will come.” – Chinese proverb Whether we are building a relationship or learning to drive a car, we are conditioned to look for a step-by-step guide. For example, the publishing world is littered with lists. Here is what I picked up in […]

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Third time lucky!

2 October 2014

“Everything you want is on the other side of fear.” – Jack Canfield In the US, the average millionaire goes bankrupt at least 3 times before they become millionaires. Michael Jordon lost almost 300 games in his career. ‘Queen’ the rock band did not enjoy major success with their first two albums. The third album […]

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