“If you are a lighthouse, you cannot hide yourself; if you hide yourself, you cannot be a lighthouse!” ― Mehmet Murat ildan
Your prospects and customers are not thinking about you at all.
They have a life.
For most of them, it is a busy life.
They have better things to do than think about you and your business.
You and your business are way down their priorities.
If this revelation shocks you, so be it.
So the question is how do you show up when they are ready to buy?
Way.. way before they were ready to buy your prospects should be attracted to your ‘value bridge’.
Your value bridge is your ‘beacon’ that attracts and prepares your prospects to become your customers
Once they are on your ‘value bridge’ your prospects are educated, informed and nurtured to a point, when they are ready to buy, your pre-eminence will shine.
This is how you show up in a way that creates an impact.
Otherwise, you are going to be drowned in a lot of noise.
At Profit Hub we teach how to custom build your ‘value bridge’ to attract the right prospects.
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