“When you spread yourself too thin, you become invisible” – Unknown
Being everywhere so that your prospects can see you takes a lot of effort and energy.
When you spread yourself so thin you will be seen as an insignificant player in the market.
And the people you attract will treat you accordingly.
Here is another option.
Engineer your value bridge in such a way, you only show up to the prospects you want to work with.
It is not easy.
Because it takes a lot of hard work at the start.
But the end result will be worth it.
You end up helping the right people, at the price.
+ Ravi Peal-Shankar
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