10 tips to boost your marketing

5 January 2010

Change your communication with your prospects from ME (US) to YOU. You won’t connect if you are constantly talking about you. M&S….. Your M&S//// Discover Your Ireland How F.A.R is your business Features        –     Good    –    Factors 20 Advantage    –    Better    –    Protect from Sun Results          –    Key        –    Stay Longer in the Sun Come […]

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3 elements to a landing page

4 January 2010

At one of the coaching sessions we were discussing how to structure a landing page. (If you are not familiar with landing pages, it is a single web page designed to facilitate easy inquiry by prospects.) These were the two questions my clients were struggling with. 1. Should we give all the information? 2. Should […]

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Everything is so amazing and nobody is happy

30 December 2009

In pursuit of new goals we often forget to appreciate what we already have. Here is a video that is very freshing (4.12mins) + Ravi Peal-Shankar

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impersonal personalised Christmas cards

29 December 2009

I was going through all my Christmas cards and was amazed how impersonal personalised Christmas cards were. What do I mean? These businesses did go to such trouble and expense to have their cards printed under their brand. But could not take the time to personalise it, to the person receiving it. Even some of […]

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Rich Mobile internet surfing has arrived (well …crept upon us)!

22 December 2009

Imaging this… Right now,  someone you would really like to know better…say a prospective customer–is stuck in snow using their mobile phone to post on Facebook that they are stuck in snow with nothing better to do. Wouldn’t you rather they be looking at your mobile-friendly website? Rich Mobile internet surfing has arrived (well …crept […]

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Do you play it safe?

21 December 2009

Business owners ! Have you been playing the game of business for years? Do you habitually hedge your bets? Are you afraid to commit? Do you play it safe? Take a look at your results. Is it time to change the game? Will you bet your savings or keep making excuses?” + Ravi Peal-Shankar

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4AM

18 December 2009

I was woken up at 4.30 am by my son. It was snowing heavily. Later I cancelled all appointments because of road closures. Spent time building snowman with kids and decided to watch this ! + Ravi Peal-Shankar

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Why some restaurants are growing ?

18 December 2009

Applications to open food establishments in New York City were up 25 percent over 2008 in the first four months of this year. Yes Recessions create opportunities-even in the  restaurant industry. Restaurant industry is a sensitive barometer of how consumers feel about things. So What has changed? These Restaurants are focusing …. On what’s on […]

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Why can’t I delegate?

17 December 2009

Why cant I delegate? My be because I believe… I can do it better They’ll screw it up It will take more time teaching them I’ll lose control Working with people is a hassle I have to do it myself What I am actually saying is… I don’t have systems I cant be bothered to […]

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Hire people who are more talented than you are

16 December 2009

“Hire people who are more talented than you are; your business will never grow if you’re worried about hiring people that will outshine you.” — Rich Brooks, Flyte Blog + Ravi Peal-Shankar

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